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029: Is Sustainability Unmanly?

029: Is Sustainability Unmanly?

On this episode of The Sustainable Minimalists podcast we examine the relationship between eco-friendliness and femininity. We offer strategies for engaging men in the sustainability movement, too.

Men are less likely to buy eco-friendly products. They’re hesitant to carry reusable bags + drive hybrid cars, too. 

That’s because environmentalism is for women + crossing gender boundaries makes men uncomfortable.

Sustainability has long been associated with femininity. On today’s episode we examine why this stereotype exists; we offer research-based methods to engage reluctant men in the eco-friendly movement, too.

My guest today is Dr. James Wilkie. He’s a consumer psychologist, professor + researcher who examines how social norms influence consumers. His research into the Green-Feminine Stereotype offers crucial insight into the future of eco-consciousness.

Enjoy!

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Nature As Medicine

Are we treating the symptoms of modern life while simultaneously ignoring our habitat?

The average American now spends 93% of their life indoors. But humans evolved for millennia alongside the natural world, and research suggests that our indoor lifestyle is disrupting our sleep, focus and long-term health.

You don’t need a gym membership or expensive workout gear to get your health back on track. On today’s show, Dr. John La Puma argues that all you need is a 17-minute dose of nature, every single day.

Here’s a preview:

[4:00] Modern medicine tends to prioritize intervention over prevention. But why?

[7:30] We’re taught to fear the outdoors, but indoor living can be directly harmful in ways we’re only beginning to understand

[11:30] Why it’s time to view “screen time” as “ultra-processed time”

[16:00] Exactly how a daily dose of morning sunlight resets insulin sensitivity, hunger timing, and prefrontal cortex function

[30:00] Outside exercise is better for you than inside exercise, so take your movement outdoors!

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Hello there, I’m Stephanie. I live a crazy, beautiful life as a full-time wife, blogger + mother to two spirited daughters. I’m on a mission to simplify eco-friendly living so as to greater enjoy life’s sweeter moments.

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