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029: Is Sustainability Unmanly?

029: Is Sustainability Unmanly?

On this episode of The Sustainable Minimalists podcast we examine the relationship between eco-friendliness and femininity. We offer strategies for engaging men in the sustainability movement, too.

Men are less likely to buy eco-friendly products. They’re hesitant to carry reusable bags + drive hybrid cars, too. 

That’s because environmentalism is for women + crossing gender boundaries makes men uncomfortable.

Sustainability has long been associated with femininity. On today’s episode we examine why this stereotype exists; we offer research-based methods to engage reluctant men in the eco-friendly movement, too.

My guest today is Dr. James Wilkie. He’s a consumer psychologist, professor + researcher who examines how social norms influence consumers. His research into the Green-Feminine Stereotype offers crucial insight into the future of eco-consciousness.

Enjoy!

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The Psychology of Spring Cleaning

There are few things more satisfying than completing a proper spring cleaning. Deep cleaning when the weather warms is a biological imperative that's rooted in centuries of tradition because the practice lightens moods and improves health. It also symbolizes renewal as we come out of hibernation and back into the sunshine.

You aren't alone in your seasonal desire to deep clean. On today's show: Opening the windows, deep-cleaning those closets, stripping the beds, and vacuuming those oft-ignored places just in time for the Spring Equinox.

 

Here's a preview:

[5:00] The evolutionary reasons that may explain why humans have "shaken their houses" for over 3 thousand years

[8:00] Using newspapers to clean your windows, mopping every week, and other cleaning myths

[18:00] Yes, you do need to spring clean your appliances! Here's how

[24:00] Exactly how to deep clean your bedding in 4 steps

[30:00] Love a good spring cleaning and want extra credit? Don't forget about these 5 oft-overlooked areas

 

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Hello there, I’m Stephanie. I live a crazy, beautiful life as a full-time wife, blogger + mother to two spirited daughters. I’m on a mission to simplify eco-friendly living so as to greater enjoy life’s sweeter moments.

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