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Sneak Peek: Influencers Aren't Friends
Influencer marketing is a case study in how easy it is to sell things to followers who trust their favorite online personalities. But offering that elusive 'personal recommendation' for EVERYthing has normalized both inauthentic endorsing and impulse shopping. It has normalized the buying and selling of your precious attention, too.
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The Sustainable Minimalists Podcast is for women who want tidiness without trash.
Although minimalism has experienced a rebirth in recent years, the “less is more” movement has been around for centuries. Yet today’s minimalist influencers have resurrected minimalism with a decidedly consumerist spin, as modern minimalism is nearly synonymous with decluttering.
While there’s a lot of chatter about tidying, it’s radio silence and crickets when it comes to sustainability.
Stephanie Seferian is a stay-at-home/podcast-from-home mom and author who believes that minimalism and eco-friendliness are intrinsically intertwined. She’s here to explore the topics of conscious consumerism, sustainability, and environmentally-friendly parenting practices with like-minded women; she’s here, too, to show you how to curate eco-friendly, decluttered homes (without the extra work).
