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Greenwashing 2.0

Greenwashing 2.0

Many corporations are hopping on the sustainability bandwagon these days, but it’s not always for altruistic reasons. It’s likely due to the green premium: because eco-friendly products cost more, business owners see an opportunity for increased revenue.

The result? Greenwashed products abound (And guess what? You’re likely paying *extra* for a product that isn’t at all eco-conscious!).

On today’s show Aidan Riehl offers advanced tips for avoiding greenwashing in today’s ever-changing market.

 

Here’s a preview:

[6:30] Some questions: Is this eco-friendly product owned by a conglomerate? Is this one product the *only* eco-conscious product in their product line?

[9:30] Getting to the bottom of “biodegradable” claims once and for all

[16:30] Should we look for pre-consumer or post-consumer recycled plastics?

[19:00] Laundry sheets and dishwasher pods! Is polyvinyl alcohol actually benign?

[22:00] So many pledges, so little action

[25:00] Steph’s tips to spot greenwashing in influencer marketing

 

Resources mentioned:

 

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Nature As Medicine

Are we treating the symptoms of modern life while simultaneously ignoring our habitat?

The average American now spends 93% of their life indoors. But humans evolved for millennia alongside the natural world, and research suggests that our indoor lifestyle is disrupting our sleep, focus and long-term health.

You don’t need a gym membership or expensive workout gear to get your health back on track. On today’s show, Dr. John La Puma argues that all you need is a 17-minute dose of nature, every single day.

Here’s a preview:

[4:00] Modern medicine tends to prioritize intervention over prevention. But why?

[7:30] We’re taught to fear the outdoors, but indoor living can be directly harmful in ways we’re only beginning to understand

[11:30] Why it’s time to view “screen time” as “ultra-processed time”

[16:00] Exactly how a daily dose of morning sunlight resets insulin sensitivity, hunger timing, and prefrontal cortex function

[30:00] Outside exercise is better for you than inside exercise, so take your movement outdoors!

Resources mentioned:


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Hello there, I’m Stephanie. I live a crazy, beautiful life as a full-time wife, blogger + mother to two spirited daughters. I’m on a mission to simplify eco-friendly living so as to greater enjoy life’s sweeter moments.

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