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The Sustainable Minimalists Podcast is live: Listen here.
It seems we can’t find what you’re looking for. Perhaps searching can help.
Many corporations are hopping on the sustainability bandwagon these days, but it's not for altruistic reasons. It's likely due to the green premium: because eco-friendly products cost more, business owners see an opportunity for increased revenue.
The result? Greenwashed products abound (And guess what? You're likely paying *extra* for a product that isn't at all eco-conscious!).
On today's show Aidan Riehl offers advanced tips for avoiding greenwashing in today's ever-changing market.
Here's a preview:
[6:30] Some questions to ask: Is this eco-friendly product owned by a conglomerate? Is this one product the *only* eco-conscious product in their product line?
[9:30] Getting to the bottom of "biodegradable" claims once and for all
[16:30] Should we look for pre-consumer or post-consumer recycled plastics?
[19:00] Laundry sheets and dishwasher pods! Is polyvinyl alcohol actually benign?
[22:00] So many pledges, so little action
[25:00] Steph's tips to spot greenwashing in influencer marketing
Resources mentioned:
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Hello there, I’m Stephanie. I live a crazy, beautiful life as a full-time wife, blogger + mother to two spirited daughters. I’m on a mission to simplify eco-friendly living so as to greater enjoy life’s sweeter moments.
Want to know more? Read my story.