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Big Cleaning

Big Cleaning

Scientists have found unsettling details about the potential health risks of common household cleaning products. And yet Big Cleaning capitalizes on fear of germs, bacteria, and disease to sell us home cleansers with traditional chemical compounds on the regular.

It behooves us to ask ourselves whether the ways things have always been done align with our own values. On today’s show Zac Kieffer argues it’s high-time we redefine what it means to clean.

 

Here’s a preview:

[3:00] Three reasons why it’s important to perpetually question the way we clean and disinfect

[8:00] Are you disinfecting correctly? (Answer: Probably not.)

[16:00] Ammonia! 2-Butoxyethanol! BACs! Here’s what cleaning companies don’t want you to know about the (very powerful) chemical compounds in traditional cleansers

[21:00] Big Cleaning and fear-based marketing

[28:00] Does microfiber = microplastics?

 

 

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Sneak Peek: Influencers Aren't Friends

Influencer marketing is a case study in how easy it is to sell things to followers who trust their favorite online personalities. But offering that elusive 'personal recommendation' for EVERYthing has normalized both inauthentic endorsing and impulse shopping. It has normalized the buying and selling of your precious attention, too.

Here's a sneak peak of today's episode for subscribers. Listen to the whole episode by becoming a paid supporter! On Apple Podcasts hit the "Try Free" button or, if you listen elsewhere, sign up via Substack. Thanks for considering!

 

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Hello there, I’m Stephanie. I live a crazy, beautiful life as a full-time wife, blogger + mother to two spirited daughters. I’m on a mission to simplify eco-friendly living so as to greater enjoy life’s sweeter moments.

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